DAY 1
JOSHUA KWAH
GLOBAL MARKETING DIRECTOR
“I JOINED AS SG MARKETING LEAD AND 6 MONTHS LATER I WAS LEADING MARKETING GLOBALLY”
When I joined Taiger as a Singapore marketing lead, I was surprised by the trust and responsibilities I got from day one, and how quickly you get involved in large scale, cross market, cross department collaboration to deliver a solution to the market. Six months later, I was leading brand reputation, product experience and demand generation for global operations.
In my current position, I am extending our brand voice in market, demonstrating our relevance in categories through leading and managing a global team of leads and partners in 6 countries. I work closely on a daily basis with product leads, analysts, creative agencies and other colleagues across the world. This is real time, real global experience everyday.